Browse Abandonment: Setup Considerations
Business Case: Imagine a subscriber comes to your site and pokes around, looking at tours. It could be a prospect or someone who’s purchased from you before.
They sit on your bike tour page for 30 minutes...you know they are interested, right? But then...they leave without buying anything. What???
Do not let them get away!
This workflow addresses the issue by sending that person an email about the tour they were looking at.